Internal Marketing Activities in Educational Hospitals of Yazd, Iran
نویسندگان
چکیده
منابع مشابه
Hospitals’ Readiness for Clinical Governance Implementation in Educational Hospitals of Yazd, Iran
BACKGROUND Clinical governance is a systematic approach to maintaining and improving the quality of patient care. This study aimed to assess some Iranian educational hospitals' readiness for clinical governance implementation through the organizational climate. METHODS It was a cross-sectional study that used the Clinical Governance Climate Questionnaire (CGCQ) in three educational hospitals ...
متن کاملLearning organizations, internal marketing, and organizational commitment in hospitals
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متن کاملLearning organization, internal marketing, and organizational commitment in hospitals
Background: This study provides empirical evidence of the relationships among learning organization, internal marketing, and organizational commitment. Internal marketing assists hospital administrators in improving the quality of service provided by nursing staff to their patients and allows hospitals to build a learning culture and enhance the organizational commitment of its nursing staff. M...
متن کاملanalyzing patterns of classroom interaction in efl classrooms in iran
با به کار گیری روش گفتما ن شنا سی در تحقیق حا ضر گفتا ر میا ن آموزگا را ن و زبا ن آموزا ن در کلا سهای زبا ن انگلیسی در ایرا ن مورد بررسی قرار گرفت. ا هداف تحقیق عبا رت بودند از: الف) شنا سا ئی سا ختارهای ارتبا ط گفتا ری میا ن معلمین و زبا ن آموزا ن ب) بررسی تا ثیر نقش جنسیت دبیرا ن و زبا ن آموزان بر سا ختا رهای ارتبا ط گفتا ری میا ن آنها پ) مشخص کردن اینکه آ یا آموزگاران غا لب بر این ارتبا ط گف...
The Effect of Organizational Resources, Organizational Capabilities, and Learning Orientation on Marketing Mix in Yazd Hospitals
Background: The most prominent features of the current world include globalization of the economy, mass production, excess capacity for production lines of the factories and industries in most markets, intensive competition, massive information, and inefficiencies in communications. These all represent formation of the global markets for all national and regional companies, complexity of market...
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ژورنال
عنوان ژورنال: Evidence Based Health Policy, Management and Economics
سال: 2019
ISSN: 2538-4716,2538-5070
DOI: 10.18502/jebhpme.v3i4.2068